Focus of Georgia


A high employment rate is welcome news for everyone. Well, just about everyone.

If you’re an employer looking for good workers when unemployment is low, you’re likely to experience a shortage of applicants. And with the national unemployment rate at 4.1% for the last several months, there will be plenty of competition for the dwindling pool of qualified candidates

It’s probably a good time to take a look at your recruiting and hiring strategies and make some adjustments. Here are five tips to help you do that:

Offer a competitive wage and benefit package

Find out what your competitors are paying and what kind of benefits go with it. Job sites like Indeed or Zip Recruiter are good places to start. Also, talk to other business owners in your network.

After you know what others are paying, you can make your competitive job offers. And don’t ignore fringe benefits: insurance, 401K retirement plans, vacation time, and other non-wage forms of compensation are also important to your candidates.

Get creative with your recruiting

Placing an ad in the newspaper or online and waiting for a flood of applications doesn’t work anymore. You need to take a much more creative approach. Start making contacts at a community college or vocational training facility, or consider offering your current employees incentives for referring new people.

Don’t drag your feet

While you shouldn’t get careless in making hiring decisions, you do need to move quickly to get qualified candidates on board. If you deliberate too long, someone else might snag them before you even have a chance to make your pitch.

Cast a wider net

Don’t overlook those who might be facing barriers to employment. Many people with disabilities, criminal backgrounds and even the homeless might be qualified workers and might strive to become an integral part of your team.

Turn to the pros

If your company’s hiring manager or in-house recruiter is spending a great amount of time and energy but is getting only spotty results, it might be time to look at a professional staffing firm. Yes, you’ll have to pay for the service, but it can still be cost-effective in this highly competitive environment.

Turn to us

No matter what the unemployment rate is today, finding qualified candidates is what we do. Contact Focus of Georgia today. We are here to help you structure your search so that you’ll find the right workers and grow your business.


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